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Privacy Policy

This data protection information give you an overview about the processing of personal data on goofash.com. We gather, save and use your personal data in accordance with the rules of data protection laws, in particular the General Data Protection Regulation (GDPR) of the European Union and Federal Data Protection Act (BDSG 2018) of Germany.

1.) Contact person
Responsible for the processing of your personal data is:

GOOFASH
c/o Roman Kasischke
Barbarossaplatz 5
50674 Köln
Germany

Phone: +49 (0)221 6479 9247
E-Mail: privacy@goofash.com

In case of questions about data protection on goofash.com, you can contact us any time under the above contact information.

2.) Collection and process of data
2.1) Access and localisation
Every access on our website and every retrieval on the website deposited file are recorded in server log files, which the browser automatically transmits. Recorded are:

IP addresses of the requesting computers
Browser type and version
Used operating system and referrer URL
Host name of the accessing computer
Date and time of the server request.

This data are temporarily stored to ensure the functionality of the website and will automatically be deleted. The storage serves internal system-related, security and statistical purposes (Legal basis: Art. 6 (1) sentence 1 lit. f) GDPR).

2.2) Contact and registration
We collect your personal data for the purpose of communication by e-mail, phone, chat or messaging services. This personal data may include your name, postal address, phone number, e-mail address, user name, social network profiles or similar contact details. For the registration are only mandatory information needed such as first name, last name, user name and e-mail address to use the full range of functions on our website. The legal basis is Art. 6 (1) lit. b) GDPR.  

2.3) Order information
We collect mandatory order information for the execution of the contract. This order information may include the following:

Title
First and last name
E-Mail address
Billing and delivery address
Phone Number
Date of birth

Depending on the type of order and processing status, further information may included:

Order Number
Product details
Payment method information
Communication relating to order
Delivery, payment and return status
Service providers involved to execute the order

We will forward necessary personal data to suppliers, logistics and payment service providers within the scope of the contract. 

2.4) Payment information
For payment transactions we offer you the common payment methods and forward your payment data to the payment service providers. In the context of payment processing we collect your provided payment details to execute the payment as well as credit checks and only forward necessary information to the payment service providers. This payment details include the preferred payment method, billing addresses, bank information, credit card details, creditworthiness data and other directly connected information to the payment processing. The legal basis for the processing of personal data within the scope of the order is Art. 6 (1) sentence 1 lit. b) GDPR. We have commissioned the following service providers to process the payment transactions:

Payments via PayPal: PayPal (Europe) S.à r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg. More information on the data protection of PayPal (Europe) S.à r.l. et Cie, S.C.A.: https://www.paypal.com/us/webapps/mpp/ua/privacy-full

Payments via Mollie: Mollie B.V., Keizersgracht 313, 1016 EE Amsterdam, Netherlands. More information on the data protection of Mollie B.V.: https://www.mollie.com/en/privacy

Payments via Klarna: Klarna AB, Sveavägen 46, 111 34 Stockholm, Sweden. More information on the data protection of Klarna AB: http://cdn.klarna.com/1.0/shared/content/legal/terms/Klarna/en_gb/privacy    

2.5) Behaviour information
Based on the interaction on our website data arises in example by using the search feature, putting products into the wish list, voting for products or further data. This behaviour information we use to improve the shopping experience, recommend relevant products and extend our assortment according to your interests. For this purpose, we also aggregate further information and statistics about our users from external partners, access data and interests. This information we cannot assign to any particular person, because this data are encrypted and anonymous.

2.6) Social network information
On our website may be integrated social media functions such as messenger services, plug-ins or social logins. By the usage or activation of this functions we receive your public profile information, device type information and the account ID of your social network profile. We will not receive any information unless you give your consent. Basically we receive only demographic and interest-related information for advertising purposes from the social network.

2.7) Personal content information
You have the option to upload and share your own personal content on specific areas of our website. If you link products or submit posts, we also collect other data that you generate when you create the personal content, in particular pictures and videos as well as texts and other information. These data are visible to the visitors on our website.  

2.8) E-Mail marketing information
We will sent you a newsletter by e-mail to inform you about our products, services and promotions, if you have given us your consent and subscribed to our newsletter via “double opt-in” procedure (Legal basis: Art. 6 (1) sentence 1, lit. a GDPR). Regardless of whether you have subscribed to our newsletter, we may send you e-mails from similar products and services after the purchase of products on our website. Furthermore we use pixels to track the events and may process information about your device, access, operating system, date and time of the event to aggregate statistics to measure the effectiveness of the e-mail marketing campaigns (Legal basis: Art. 6 (1) sentence 1, lit. f) GDPR).

2.9) Competition and surveys
We use anonymously surveys to collect and evaluate data for market, trend and opinion research. If the survey is not anonymously, the data will be collected only with your consent (Legal basis: Art. 6 (1), sentence 1, lit. a) GDPR). For competitions we use your data to conduct the contest and inform you about the results and rewards. For that we will provide detailed information for the certain competition (Legal basis: Art. 6 (1) sentence 1, lit. b) GDPR).

2.10) Job application information
If we offer open job positions on our website, we will collect data about the applicants for the processing of applications and the selection of candidates. This information includes first and last name, e-mail address, application documents and further necessary data (Legal basis: Art. 6 (1) sentence 1, b) and 88 (1) GDPR). 

3.) Usage of cookies and similar technology
3.1) General cookie information
Our website partly use so-called cookies. Cookies do not harm your computer and do not contain viruses. Cookies serve to make our offer more user-friendly, effective and secure. Cookies are small text files that are stored on your computer and stored by your browser. Most of the cookies we use are so-called “session cookies”. They are automatically deleted after your visit. Other cookies remain stored on your device until you delete them. These cookies allow us to recognize your browser the next time you visit. You can set your browser so that you are informed about the setting of cookies and allow cookies only in individual cases, the acceptance of cookies for certain cases or generally exclude and activate the automatic deletion of cookies when closing the browser. Disabling cookies may limit the functionality of this website. 

3.2) Google Analytics
This website uses Google Analytics, a web analysis services of Google Inc. (“Google”). Google Analytics uses so-called „Cookies“, text files, that are stored on your computer and enables analysis of the usage of the website by it. The by the Cookies created information about the usage of the website are transferred to Google and stored on a server in the USA. Your IP address is shortened before the usage statistics are evaluated to ensure anonymous collection of data, so that no conclusion can be drawn about your identity. Google will use this information, to evaluate the usage of the website, to arrange reports about the activity of website for the website operator and to perform further with the usage of website and connected services. Also Google will transfer this information possibly to third parties, provided this is required by law or so far third parties process this data on behalf of Google. Google will associate in no case your IP address with the other data which are stored by Google. You can prevent the installation of the Cookies by a respective adjustment of your browser software under https://tools.google.com/dlpage/gaoptout?hl=en; however we point out, that you in this case possibly cannot use all functions of this website in full extent.

Additionally you have the option to prevent the collection by Google Analytics by clicking on the button below. An opt-out cookie will be set to prevent the future collection of your data when you visit this website. This is only valid in this browser and only for this website and is stored on your device.

You can find more information about the Data Privacy Policy of Google: https://policies.google.com/privacy?hl=en

3.3) Google adwords
Our website uses the Google Adwords service. Google AdWords is an online advertising program provided by Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA (“Google”). We use the remarketing function within the Google AdWords service. The Remarketing feature allows us to show users of our website on other sites within the Google Display Network (on Google itself, so-called “Google Ads” or other websites) advertising based on their interests. For this, the interaction of the users on our website is analyzed, e.g. for which offers the user has been interested in, in order to be able to display targeted advertising to the users even after visiting our website on other pages. Google stores a number in the browsers of users who visit certain Google services or websites on the Google Display Network. This number, referred to as a “cookie”, records the visits of these users. This number is used to uniquely identify a web browser on a particular computer and not to identify a person; personal information will not be stored (Legal basis: Article 6 (1), f) GDPR). You may disable the use of cookies by Google by following the link below and downloading and installing the plug-in provided there: www.google.com/settings/ads/plugin.

For more information about Google Remarketing and Google’s privacy policy, please visit: www.google.com/privacy/ads/.

3.4) Google conversion tracking
We also use so-called conversion tracking when using the Google AdWords service. When you click on an ad served by Google, a conversion tracking cookie will be placed on your computer / device. These cookies lose their validity after 30 days, contain no personal data and are thus not used for personal identification. The information gathered using the conversion cookie is used to generate conversion statistics for AdWords advertisers who have opted for conversion tracking (Legal basis: Art. 6 (1), f) GDPR). You can prevent the storage of cookies by a corresponding setting of your browser software; however, please note that if you do this, you may not be able to use all the features of this website to the fullest extent possible. In addition, you can opt-out of interest-based ads on Google and interest-based Google ads on the web (within the Google Display Network) in your browser by enabling the “Off” button at www.google.com/settings/ads. For more information about your preferences and privacy on Google, please visit www.google.com/intl/en/policies/privacy/?fg=1.

3.5) Google doubleclick
Doubleclick by Google is a service of Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA (“Google”). Doubleclick by Google uses cookies to show you advertisements that are relevant to you. Your browser will be assigned a pseudonymous identification number (ID) to check which ads have appeared in your browser and which ads have been viewed. The cookies do not contain any personal information. Using the DoubleClick cookie allows Google and its affiliate websites to serve ads based on previous visits to our or other websites on the Internet. The information generated by the cookies is transmitted by Google for evaluation to a server in the USA and stored there. A transfer of the data by Google to third parties takes place only due to legal regulations or in the context of order data processing. In no case will Google match its data with other data collected by Google. You may prevent the collection by Google of the data generated by the cookies and related to your use of the Website and the processing of such data by Google by downloading and installing the browser plug-in available under the DoubleClick Deactivation Extension link: https://adssettings.google.com/. The legal basis is Art. 6 (1), f) GDPR).

3.6) Facebook conversion and retargeting
We use on our website conversion and retargeting tags provided by the social network Facebook. This is a service (“Facebook pixels) of Facebook Inc, 1601 Willow Road, Menlo Park, California 94025, USA. The general use on our website is to track the effectiveness of advertising and to show individualized advertising messages based on your interests with cookies and similar technologies. For this purpose, a cookie is set, with which interest data are collected using pseudonyms. On the basis of this information, you will be shown interest-based advertisements for our offers on the websites of our partners. No personally identifiable information will be stored and no user profiles will be merged with personally identifiable information about you. In your profile on Facebook you can access and change the privacy settings.

4.) Social-media-plug-ins
4.1) Facebook connect
We offer you on our website the possibility to register for the service with his Facebook account (so-called Facebook-Connect function). Facebook Connect is a service of the social network Facebook operated by Facebook Inc. (1601 S. California Ave., Palo Alto, CA 94304, USA (“Facebook”). To log in, you will be redirected to Facebook’s website where you can log in with your usage data, which links the Facebook profile to our website and we will automatically send that information to Facebook whose transmission you have consented to (e.g. first name, cash on delivery, email address, profile picture, gender, friend list) .This information is used to identify you in the context of the use of our website (Legal basis: Art. 6 (1), a) GDPR). For more information about Facebook Connect and the privacy settings, please refer to the privacy policy: www.facebook.com/about/privacy

4.2) Facebook plug-ins
We use social plug-ins from facebook.com, operated by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA. The plug-ins can be recognized by way of the Facebook logo or the supplement “Facebook Social Plug-in”. For example, if you click on the “Like” button or leave a comment, the relevant information is transmitted directly from your browser to Facebook and stored there. Furthermore, Facebook makes your likes public for your Facebook friends. If you are logged into Facebook, it can assign the invocation of our page directly to your Facebook account. Even if you are not logged in or don’t have a Facebook account, your browser sends information (e.g. which web pages you have called up, your IP address) which is then stored by Facebook. For details about handling of your personal data by Facebook and your related rights, please refer to the data privacy policy of Facebook: www.facebook.com/about/privacy

4.3) Instagram plug-ins
We use social plug-ins from instagram.com, operated by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA. The plug-ins can be recognized by way of the Instagram logo or the supplement “Instagram Social Plug-in”. For example, if you click on the “Like” button or leave a comment, the relevant information is transmitted directly from your browser to Instagram and stored there. Furthermore, Instagram makes your likes public for your Instagram followers. If you are logged into Instagram, it can assign the invocation of our page directly to your Instagram account. Even if you are not logged in or don’t have a Instagram account, your browser sends information (e.g. which web pages you have called up, your IP address) which is then stored by Instagram. For details about handling of your personal data by Instagram and your related rights, please refer to the data privacy policy of Instagram: https://help.instagram.com/519522125107875

4.4) Google+  plug-ins
Our website use the functions of Google+. The company is Google Inc., 1600 Amphitheatre Parkway Mountain View, CA 94043, USA. Acquisition and transfer of information: With the Google+ Button you are able to publish information globally. With the Google+ Button you and other user will receive personalized content by Google and our partners. Google save the information of your +1 and the sites you have visited. Your +1 including your profile name and your photo at Google+ can be listed in the search results and your google profile or other websites. Google will save information about your +1 activity to improve the service of Google for you and other persons. For the usage of the Google+ Button you need a global visible public Google profile with your name. This name will be used in all Google services. The identity of your Google profile can be shown to other users, which are in knowledge of your E-Mail address or other information. Usage of the collected information: Your information are used according to the latest privacy policy of Google. Google possibly publish statistics about the +1 activities of users or transfer this information to partners. You can find more information about the data protection information of Google here: https://www.google.com/intl/policies/privacy/ 

If you don´t want that the data collected via our website directly with your profile on Google+, you have to log out of Google+ before visiting our website. Alternatively you can also completely prevent the Google plugins from loading with add-ons for your browser, e.g. with the script blocker “NoScript” (http://noscript.net/). The legal basis is Art. 6 (1), sentence 1, lit. b) GDPR.

4.5) Youtube plug-ins
We use Youtube provided by YouTube LLC, 901 Cherry Ave., San Bruno, CA 94066, USA. If you visit our website with Youtube-Plugins, then a connection to the server of Youtube will be created. Thereby the Youtube-Server know, which websites you have visited. If you are logged in to your Youtube-Account, your surfing behaviour will be assigned to your personal profile. This you can avoid by logout at your Youtube-Account. You can find more information in the privacy policy of Youtube at: https://policies.google.com/privacy

4.6) Twitter plug-ins
With Twitter and its Retweet functions, we use social plug-ins from Twitter.com, operated by Twitter Inc. 1355 Market St, Suite 900, San Francisco, CA 94103, USA. If you use Retweet, the websites visited by you are announced to third parties and associated with your Twitter account. Furthermore your browser establishes a direct connection to Twitter and transmits and store the content to a server in the USA directly, when you visit a page on our website that contains such a plug-in, even if you don´t have a Twitter profile. If you are logged in to Twitter and interact with the plug-in, the corresponding information is also transmitted to Twitter and stored there. Details about handling of your data by Twitter as well as your rights and setting options for protecting your personal information can be found in Twitter’s data privacy policy: https://twitter.com/en/privacy

You have to be logged out from Twitter before you are visiting our website, if you don´t want Twitter to associate the data collection via our website directly. Alternatively you can also completely prevent the Twitter plugins from loading with add-ons for your browser, e.g. with the script blocker “NoScript” (http://noscript.net/). The legal basis is Art. 6 (1), sentence 1, lit. b) GDPR.

5.) Receiver outside the EU
We don´t share your information with recipients located outside the European Union or the European Economic Area with the exception of the above processing. The above mentioned processing includes a data transfer to the servers of the providers of tracking and targeting technologies commissioned by us outside the EU. For this data transfer the standard contractual clauses to the principles of the Privacy Shield takes place.

6.) Storage period
The collected personal data is stored only as long as necessary to fulfil the contract or legal obligations. This data will be deleted immediately, if the data no longer required for the fulfilment of commercial or fiscal retention obligations. We are obliged to store the data only according deadlines of the legal limitation period at the earliest at this time. Furthermore we may also store the data for particular purposes as long as the law allow us to store it, including for defence against legal claims.

7.) Data protection
Generally we use encryption to transmit your personal data securely during orders and customer login. Therefore we are using the coding system SSL (Secure Socket Layer) to ensure data security during this processes. Furthermore we use advanced technical and organisational measures to secure our website and our systems to secure the data against loss, destruction, access, change or dissemination.

8.) Access Right, Correction, Inhibition and Deletion of Data
We grant you anytime on request complimentary access about your stored personal data, about their origin, about the recipients as well as about the purpose of the storage. You can request the access under the contact address mentioned above in first section. In the presence of the legal requirements you have the right for correction, inhibition and deletion of this data.

9.) Right of Objection and Cancellation
You have the right to withdraw the usage of your data for the creation of user profiles and possibly granted consent. In this case we will stop processing of your data for that purpose. The objection or cancellation you can transmit to us informal via mail or e-mail without giving reasons.     

10.) Changes to this Privacy Policy
We reserve the right update and supplement the content of this Privacy Policy from time to time, if we adapt our applications or change the legal or regulatory requirements.